YOUTH DISASTER RELIEF
Since inception, Sony Foundation has responded to major natural disasters that have the potential to affect the long term health and wellbeing of youth.
Evidence suggests that about 1 in 4 young people can suffer from post-traumatic stress disorder following a natural disaster and in Australia, we have seen devastating fires, floods and drought. Sadly, in the midst of recovery, the specific needs of young people can often be overlooked. With a lack of social activities, employment opportunities and places to call their own, young people are often left behind in the recovery process.
We focus on long-term resilience projects that are community-led with partners on the ground. Sony Foundation has a track record of creating safe and supportive spaces for youth facing some of the toughest adversity, including those in communities recovering from disaster. Places where they can go, make positive social networks and build resilience. Where possible, our projects aim to incorporate music, entertainment and other diversionary activities to allow young people to escape the stress and anxiety caused by the disaster.
2020 - BLACK SUMMER BUSHFIRES
Funds Raised:
$770,000 including funds from Sony Music’s ‘Artists Unite for Fire Fight’ charity album.
Partners:
BackTrack Youth Works, Foundation for Regional & Rural Renewal, PCYC South Coast, Musicians Making A Difference
Impact:
5 Sony Foundation supported ‘Youth Sanctuaries’ in communities including; Nambucca Heads (Macksville), Tenterfield, Eden, Ulladulla and Mallacoota providing diversionary activities, workshops and support services to rebuild a sense of community, work through trauma, foster resilience and empower young people to have a voice as their communities rebuild.
2018 - DROUGHT RELIEF
Funds Raised:
$278,000 from proceeds of Sony Music's 'Drought Relief, Artists for the Drought Appeal' charity album.
Partner:
Rural Aid
Impact:
School wellbeing program which aims to normalise mental health issues, decrease stigma, increase resilience and decrease social isolation for primary school aged children and their families in Central NSW, Western NSW and Darling Downs QLD.
2011 - QUEENSLAND FLOODS
Funds Raised:
$2 Million from proceeds of Sony Music 'Flood Relief, Artists for the Flood Appeal' charity CD.
Partner:
The Salvation Army
Impact:
Salvation Army, Sony Foundation built 'SoundPoint', a community youth hub, providing the support and services required to rebuild the local area.
Since the centre opened in October 2013, SoundPoint has become the heart of the local community providing not only a physical symbol of resilience, but also a range of support and services to the young people in the area designed to enhance the prospects of the local youth community
2009 – Victorian Bushfire AID
Funds Raised:
$1.7 Million from proceeds of Sony Music’s ‘Bushfire AID - Artists For the Bushfire Appeal’ charity CD.
Partner:
The Salvation Army
Impact:
The Youth and Music project provided youth support and music programs to young people in bushfire affected areas.
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